The Rise of Algorithmic Creativity: What It Means for SME Marketers
“We don’t pitch alone anymore. There’s always an algorithm in the room.” That’s how a Mumbai-based creative director described the…
SME Sectors
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India’s SMEs Are Automating: Quietly, Boldly, and On Their Own Terms
Walk through any mid-sized industrial cluster in Aurangabad, Coimbatore or Baddi today, and chances are you’ll come across a factory…
The Silent Margin Killer: How Pollution is Undermining Indian SMEs
In the bustling industrial belts of India, from the dyeing units of Ludhiana to the foundries of Rajkot and the…
Frugal. Local. Sustainable. The Quiet Green Revolution in SME India
While the conversation around environmental sustainability in business often centers on regulations, carbon credits, and big corporate pledges, a quieter…
India’s Specialty Chemicals Sector Charts a Bold New Course: ISCMA Leads The Way
On the shimmering shores of Worli Sea Face, at the Blue Sea Banquets venue in Mumbai, the Indian Specialty Chemical…
From Script to Screen: How India’s Entertainment SMEs Can Shine
India’s media and entertainment (M&E) sector is one of the fastest growing industries in the country, offering vast potential for…
Small Pharma, Big Impact: How Energy Efficient Practices Are Driving Change in Pharma SMEs
The transition towards energy efficiency and renewable energy adoption represents a critical frontier in the sustainability journey of small and…
Beyond the Welcome Drink: How Small Hospitality Players Can Stay Efficient
In a fiercely competitive and experience-driven industry like hospitality, small businesses often find themselves walking a tightrope — striving to…
ChemExpo India 2025: How Global Shifts Are Redefining India’s Chemical Industry
ChemExpo India 2025, currently being organised in Mumbai on April 29–30 at the Bombay Exhibition Centre, is one of the…
Green Steel Mission: Supporting MSMEs in Sustainability Initiatives & Adoption of Green Technologies
The Indian government’s Green Steel Mission is a significant step toward decarbonizing the steel industry, which is among the highest…